Knowledge that Transforms

Foreign managers with United States international companies perceive that they are effectively excluded from the so-called better jobs and that United States nationals generally receive better treatment and opportunity, especially when cross-national transfers may be involved. This could in the future affect the ability to attract qualified local managers abroad.

This study profiles export decision-makers in both exporting and nonexporting firms, in terms of their perceptions of the risks and cost/benefit trade-offs associated with exporting, and their reactions to various types of stimuli to export. It concludes an export stimulus (e.g., an unsolicited order from a foreign customer) is a significant but not sufficient condition for a positive export decision, and that important variations between exporters and nonexporters in cost, profit, and risk perceptions may well account for different responses to similar stimuli by these two groups. Present public policies to promote exports are critiqued in light of the findings.

The fifteenth anniversary of the founding of our association is a fitting moment to record its early days. And there is a practical reason for setting down this record now. Much of the history has been stored only in the memories of those of us who were part of the founding process. So it is sensible to pull the pieces together now before they fade yet further beyond the point of recall.

This paper provides a brief review of the past research dealing with the feasibility of standardizing advertising on a multinational basis. It offers an analytic framework for dealing with this major problem which incorporates the use of current attitude measurement techniques available to the advertising manager.

This article examines European financial reporting in relation to the emergent Eurobond Market. Contrary to popular belief, there apparently is a competitive value to voluntary corporate disclosure.

Theories from several disciplines are integrated into a general model for the prediction of a national propensity to expropriate foreign private direct investments in less-developed host countries. A discriminant analysis is used to test the hypothesis that the presence of such instability combined with a high level of foreign (American) investments will result in a high propensity to expropriate. The model is tested empirically on Latin American data from the 1968–71 period, and the main hypothesis confirmed.

This note points out the aspects of leasing which are unique in the international environment and concludes that those unique features may make international leasing more attractive than domestic leasing.

The importance of the study of the international legal environment for international business majors cannot be disputed. The only question to be raised is the extent to which international law should be incorporated in every international business student's curriculum (i.e., as a required course or as a portion of one or more existing international business courses). Most textbooks on international business, international marketing, or international management rightly devote at least a chapter to this topic.

This article reports the results of an exploratory study comparing U.S. and Japanese consumers' perceptions of various foreign and national “made in” product images. “Made in” profiles of products originating in England, France, Germany, U.S.A., and Japan were constructed using semantic differential responses from U.S. and Japanese consumers. Profile differences are analyzed statistically and implications discussed.