Knowledge that Transforms

To make high-quality research more accessible and easier to explore.

Fields:
116 results ✕ Clear filters

Green IS design for action formation: An empirical investigation of goal setting and the role of defaults

MIS Quarterly 2012
This study investigates the role of IT in stimulating energy-efficient behavior in private households. We present the example of Velix, a web portal designed to motivate the customers of a utility company to reduce their electricity consumption. In particular, we consider the effectiveness of goal setting functionality and defaults in influencing energy conservation behavior. For this purpose, we use the IT artifact as a test of the theoretical propositions underlying its design. Based on data collected from a field experiment with 1,791 users, we test hypotheses regarding the structural relations between defaults and goals, the impact of defaults and goals on energy reduction, and the moderating role of feedback on goal choice. Our results confirm the positive impact of goal setting on energy conservation. We show that default goals both influence goal choice and lead to significant savings. However, if the default goals are set too low or too high with respect to a self-set goal, the defaults will detrimentally affect behavior. The results of our mediation analysis reveal that the impact of default goals on savings is mediated by goal choice. We also show that feedback on goal attainment moderates the effect of default goals on goal choice. The results have implications for behavioral and design theory and could serve as a blueprint for future research endeavors, particularly with regard to applications based on future smart metering infrastructures.

Senior Editor Note

MIS Quarterly 2012
The next two papers in this issue are, first, a critique of an earlier MIS Quarterly paper by Graeme Shanks, Elizabeth Tansley, Jasmina Nurendini, Daniel Tobin, and Ron Weber, Representing Part-Whole Relations in Conceptual Modeling: An Empirical Evaluation (32:3, pp. 553-573), and, second, a response to that critique. As may or may not be clear from the two papers, this represents a continuation of a debate between the two sets of researchers that has persisted over some years and over several papers. Because an underlying issue of contention between the two sets of authors has been what Bunge said and meant in his book, Treatise on Basic Philosophy: Volume 3: Ontology I: The Furniture of the World (Boston: Reidel, 1977), and how that might inform the practice of modeling, it seemed appropriate to include selections from that book as a Senior Editor Appendix so interested readers can come to their own conclusions. The SE Appendix is available on the MIS Quarterly's website (http://misq.org) in the Online Supplements section. An initial selection of quotes was compiled by the senior editor, and both sets of authors have had the opportunity to add other appropriate quotes.

Cocreating IT value

MIS Quarterly 2012
Most research on IT value has been from the vantage point of a single firm. Multifirm studies have largely been dyadic and emphasize transaction costs over cocreation of value. Contemporary environ...