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Sustainable evaluation and verification in supply chains: Aligning and leveraging accountability to stakeholders

Journal of Operations Management 2015 38(1), 1-13
AbstractManagers are being challenged by multiple (and diverse) stakeholders, which have variety of expectations and informational needs about their firm’s supply chains. Collectively, these expectations and needs form a multi‐faceted view of stakeholder accountability, namely the extent to which a firm justifies behaviors and actions across its extended supply chain to stakeholders. To date, sustainable supply chain management research has largely focused on monitoring as a self‐managed set of narrowly defined evaluative activities employed by firms to provide stakeholder accountability. Nevertheless, evidence is emerging that firms have developed a wide variety of monitoring systems in order to align with stakeholders’ expectations and leverage accountability to stakeholders. Drawing from the accounting literature, we synthesize a model that proposes how firms might address accountability for sustainability issues in their supply chain. At its core, the construct of sustainable evaluation and verification (SEV) captures three interrelated dimensions: inclusivity, scope, and disclosure. These dimensions characterize how supply chain processes might identify key measures, collect and process data, and finally, verify materiality, reliability and accuracy of any data and resulting information. As a result, the concept of monitoring is significantly extended, while also considering how different stakeholders can play diverse, active roles as metrics are established, audits are conducted, and information is validated. Also, several antecedents of SEV systems are explored. Finally, the means by which an SEV system can create a competitive advantage are investigated.

Firm's resilience to supply chain disruptions: Scale development and empirical examination

Journal of Operations Management 2015 33-34(1), 111-122
AbstractThis paper expands our understanding of factors that contribute to development of firm resilience to supply chain disruptions. In doing so, we operationalize firm resilience to understand how supply chain disruption orientated firms can develop resilience to supply chain disruptions. We find that supply chain disruption orientation alone is not enough for a firm to develop resilience. Supply chain disruption oriented firms require the ability to reconfigure resources or have a risk management resource infrastructure to develop resilience. The way in which supply chain disruption oriented firms develop resilience through resource reconfiguration or risk management infrastructure depends on the context of the disruption as high impact or low impact. In a high impact disruption context, resource reconfiguration fully mediates the relationship between supply chain disruption orientation and firm resilience. In a low impact disruption context, supply chain disruption orientation and risk management infrastructure have a synergistic effect on developing firm resilience.

Revisiting the interplay between contractual and relational governance: A qualitative and meta‐analytic investigation

Journal of Operations Management 2015 33-34(1), 15-42
AbstractAlthough extant literature has shown that formal contracts and relational governance play a key role in interorganizational relationships, the nature of their interplay still remains equivocal. To better understand the relationships between contractual and relational governance, we conducted a qualitative review and meta‐analysis of the existing literature. Meta‐analytic results from 33,051 interorganizational relationships across 149 empirical studies have indicated that contractual governance is positively related to both sides of relational governance—trust and relational norms. Our results have also indicated that contracts, trust, and relational norms jointly improve satisfaction and relationship performance and jointly reduce opportunism. These findings provide strong evidence for the complementarity arguments of the contractual–relational governance relationships and their joint impacts on performance. We also found that the mutual relationships between contractual and relational governance are moderated by the institutional environments, the interorganizational relationship type and length, and the construct measurement of contracts. Overall, this study provides new insights onwhencontractual and relational governance complement or substitute each other. We discuss the implications of our study for theory and practice and propose a research agenda for future research on governance in interorganizational relationships.

Optimal pricing for new and remanufactured products

Journal of Operations Management 2015 36(1), 130-146
AbstractThis work investigates the optimal pricing of new and remanufactured products using a model of consumer preferences based on extensive experimentation. The experimental investigation reveals two distinct segments of consumers. One segment is relatively indifferent between new and remanufactured products and displays high sensitivity to price discounts. The second segment shows strong preferences for new products—with an accompanying aversion to remanufactured products—and realtively low sensitivity to price discounts. The pricing analysis examines several scenarios involving a new product manufacturer, ranging from a simple monopolist scenario to a more complex scenario involving competition with third‐party remanufacturers. In contrast to the usual finding that new product prices should decrease when competitive remanufactured products enter the market, the introduction of market segments reveals a robust finding across all scenarios: when remanufactured products enter the market, the optimal price of the new product should increase. Through appropriate pricing of new products, the OEM can mitigate the effects of cannibalization and increase profitability.

How does technological diversity in supplier network drive buyer innovation? Relational process and contingencies

Journal of Operations Management 2015 36(1), 165-177
AbstractExternal networks provide important knowledge sources of innovation for firms. Drawing on social network theory, this study examines how technological diversity in supplier network influences a focal buyer firm's innovation. The results from a survey of 202 Chinese manufacturing firms and their supplier networks reveal that novel information sharing partially mediates the effect of technological diversity in supplier network on buyer firms’ new product creativity. The positive effect of technological diversity is enhanced by buyer–supplier relational strength but inhibited by supplier network density; competitive intensity positively moderates this effect, and technological turbulence negatively moderates it. These findings provide novel insights into how buyer firms can use their supplier networks to enhance product innovation.

Bullwhip effect under substitute products

Journal of Operations Management 2015 36(1), 75-89
AbstractUsing a large‐scale, product‐level dataset collected from a supply chain dyad, we examine the effect of own and substitute products on a focal product's bullwhip effect and estimate the existence and magnitude of the bullwhip effect at the product level. We find that, under substitute products, the bullwhip effect is not only affected by a product's own factors but also by those of its substitute products. An increase in the number of own price changes is associated with a decrease in the bullwhip effect in terms of the direct effect but with an increase in the bullwhip effect in terms of the total effect, and increases in the number of price changes of substitute products and own stockouts are associated with increases in the bullwhip effect. The potential effects for own price changes, price changes of substitute products and own stockouts are as much as 59.51%, 95.06% and 66.11%. We also find that the bullwhip effect is prevalent and very intensive at the product level. We discuss the theoretical and managerial implications of the findings.

A competitive advantage from the implementation timing of ISO management standards

Journal of Operations Management 2015 37(1), 31-44
AbstractWith the rise of globalization, firms increasingly implement management standards developed by the International Organization for Standardization (ISO) to assure they can meet their customers’ expectations. ISO management standards reduce performance variability among suppliers and promote global trade. However, ISO standards also promote a certain degree of commonality or isomorphism between firms. If the very notion of ‘standards’ encourages a certain level of commonality between firms, then how can firms achieve a competitive advantage from implementing ISO standards? This research argues that thetimingof when a firm implements an ISO standard relative to their rivals has strategic benefits. Drawing on the competitive dynamics literature we argue that firms can achieve an early mover advantage when implementing ISO 14001. However, an early mover advantage depends on the level of a firm's absorptive capacity (prior experience with ISO 9001) and the competitive intensity of their industry. This study uses longitudinal data from firms that implemented ISO 14001 at varying points in time to examine the benefits of an early mover advantage. More broadly, this research sheds light onwhenfirms benefit the most from implementing new management standards. The results provide insights into implementing other emerging management standards.

Are safety and operational effectiveness contradictory requirements: The roles of routines and relational coordination

Journal of Operations Management 2015 36(1), 1-14
AbstractThe relationship between managing a production system to be safe and managing it to be operationally effective is often described in conflicting terms, creating confusion for research and practice. Some view improving safety as separate and distinct from increasing operational effectiveness; they are contradictory requirements. Others emphasize that safety and effectiveness are complementary, and combine to enhance competitiveness. Recent research proposes that this confusion can be explained by examining the operational and safety routines used in production. Specifically, when an organization chooses to manage safety and operations in a coordinated fashion using a joint management system, safety and operational effectiveness are complementary. Yet, the contradiction between safety and operations can occur when the functions are managed as separate and unequal silos. This research tests this supposition using the theory of relational coordination. The results, based on a combination of survey and archival safety data from 198 manufacturing firms, show that safety and operational outcomes are indirectly related via routines and that plants that manage safety and operations using a joint management system make these priorities complementary and do not create trade‐offs between safety and operational performance.

Firm performance in dynamic environments: The role of operational slack and operational scope

Journal of Operations Management 2015 37(1), 1-12
AbstractThis study examines the effects of operational scope (breadth of product offering, extent of geographical diversification, and extent to which production processes can effectively meet varying demand) and operational slack (resources in excess of what is required to fulfill expected demand) on firm performance, contingent on two components of a firm's dynamic environment, unpredictability and instability. We collate quarterly data on 3857 publicly traded firms in 19 industries from the years 1991 to 2013 (representing 99,559 firm‐quarter observations). Using panel data analysis, we find that narrow product offerings, low geographical diversification, low levels of excess capacity, and low inventory slack are each positively associated with firm performance. More importantly though, we find that operational scope is associated with improved performance in unpredictable environments, whereas operational slack is associated with improved performance in unstable environments. These findings contribute to the research on operations strategy by identifying the industry‐specific environmental conditions under which operational slack and operational scope are associated with firm performance.