Knowledge that Transforms

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Why Software Projects Escalate: An Empirical Analysis and Test of Four Theoretical Models1, 2

MIS Quarterly 2000 24(4), 631-647
Software projects can often spiral out of control to become “runaway systems” that far exceed original budget and schedule projections. The behavior that underlies many runaway systems can best be characterized as “escalation of commitment to a failing course of action.” The objectives of this study were to: (1) understand the extent to which IS projects are prone to escalate, (2) compare the outcomes of projects that escalate with those that do not, and (3) test whether constructs associated with different theories of escalation can be used to discriminate between projects that escalate and those that do not. A survey was administered to IS audit and control professionals and, to establish a baseline for comparison, the survey was designed to gather data on projects that did not escalate as well as those that did escalate. The results of our research suggest that between 30% and 40% of all IS projects exhibit some degree of escalation. Projects that escalated had project outcomes that were significantly worse in terms of perceived implementation performance and perceived budget/schedule performance, as compared to projects that did not escalate. Using constructs from theories that have been used to explain the escalation phenomenon, we were able to test various logistic regression models for their ability to discriminate between projects that escalate and those that do not. To construct our models, we explored constructs derived from self-justification theory, prospect theory, agency theory, and approach avoidance theory. While constructs derived from all four theories were significant in logistic regression models, the completion effect construct derived from approach avoidance theory provided the best classification of projects, correctly classifying over 70% of both escalated and non-escalated projects.

Why Don’t Men Ever Stop to Ask for Directions? Gender, Social Influence, and Their Role in Technology Acceptance and Usage Behavior1

MIS Quarterly 2000 24(1), 115-139
Using the Technology Acceptance Model (TAM), this research investigated gender differences in the overlooked context of individual adoption and sustained usage of technology in the workplace. User reactions and technology usage behavior were studied over a five-month period among 342 workers being introduced to a new software system. At all three points of measurement, compared to women, men's technology usage decisions were more strongly influenced by their perceptions of usefulness. In contrast, women were more strongly influenced by perceptions of ease of use and subjective norm, although the effect of subjective norm diminished over time. These findings were robust even after statistically controlling for key confounding variables identified in prior organizational behavior research (i.e., income, occupation, and education levels), and another possible confound from technology research, prior experience with computers in general. Thus, in addition to identifying key boundary conditions in the role of the original TAM constructs (perceived usefulness and perceived ease of use), this research provides the basis for the integration of subjective norm into the model. In light of these findings, implications for theory and practice are discussed.

Time Flies When You’re Having Fun: Cognitive Absorption and Beliefs About Information Technology Usage1

MIS Quarterly 2000 24(4), 665-694
Extant explanations of why users behave in particular ways toward information technologies have tended to focus predominantly on instrumental beliefs as drivers of individual usage intentions. Prior work in individual psychology, however, suggests that holistic experiences with technology as captured in constructs such as enjoyment and flow are potentially important explanatory variables in technology acceptance theories. In this paper, we describe a multidimensional construct labeled cognitive absorption and defined as a state of deep involvement with software. Cognitive absorption, theorized as being exhibited through the five dimensions of temporal dissociation, focused immersion, heightened enjoyment, control, and curiosity, is posited to be a proximal antecedent of two important beliefs about technology use: perceived usefulness and perceived ease of use. In addition, we propose that the individual traits of playfulness and personal innovativeness are important determinants of cognitive absorption. Based on the conceptual definition of this construct, operational measures for each dimension are developed. Using the World Wide Web as the target technology, scale validation indicates that the operational measures have acceptable psychometric properties and confirmatory factor analysis supports the proposed multi-dimensional structure. Structural equation analysis provides evidence for the theorized nomological net of cognitive absorption. Theoretical and practical implications are offered.

Technology Adaptation: The Case of a Computer-Supported Inter-Organizational Virtual Team1

MIS Quarterly 2000 24(4), 569-600
The adaptation process for new technology is not yet well understood. This study analyzes how an inter-organizational virtual team, tasked with creating a highly innovative product over a 10 month period, adapted the use of a collaborative technology and successfully achieved its challenging objectives. The study of such a virtual team is especially useful for extending our understanding of the adaptation process as virtual teams have more malleable structures than typical organizational units and controlled group experiments. Data were obtained from observations of weekly virtual meetings, electronic log files, interviews, and weekly questionnaires administered to team members. We found that the team initially experienced significant misalignments among the pre-existing organizational environment, group, and technology structures. To resolve these misalignments, the team modified the organizational environment and group structures, leaving the technology structure intact. However, as the team proceeded, a series of events unfolded that caused the team to reevaluate and further modify its structures. This final set of modifications involved reverting back to the pre-existing organizational environment, while new technology and group structures emerged as different from both the pre-existing and the initial ones. A new model of the adaptation process—one that integrates these findings and those of several previous models—is proposed.

A Resource-Based Perspective on Information Technology Capability and Firm Performance: An Empirical Investigation1

MIS Quarterly 2000 24(1), 169-196
The resource-based view of the firm attributes superior financial performance to organizational resources and capabilities. This paper develops the concept of IT as an organizational capability and empirically examines the association between IT capability and firm performance. Firm specific IT resources are classified as IT infrastructure, human IT resources, and IT-enabled intangibles. A matched-sample comparison group methodology and publicly available ratings are used to assess IT capability and firm performance. Results indicate that firms with high IT capability tend to outperform a control sample of firms on a variety of profit and cost-based performance measures.

A Confessional Account of an Ethnography About Knowledge Work1

MIS Quarterly 2000 24(1), 3-41
Information systems research has traditionally focused on information as an object that serves as input to decision making. Such a perspective attends mainly to the use of information. Increasingly, however, organizations are concerned about the production of information. This paper focuses on the work of producing informational objects, an activity central to knowledge work. Based on data collected during an eight-month ethnographic study of three groups of knowledge workers—computer system administrators, competitive intelligence analysts, and librarians—I explore the informing practices they relied upon. These are identified as ex-pressing, monitoring, and translating. Common to these informing practices is the knowledge workers’ endeavor to balance subjectivity and objectivity, where subjectivity is a necessary part of doing value adding work and objectivity promises workers authority and a sense of security. Recognizing that researchers are knowledge workers too, I draw on my own experiences as an ethnographic researcher to identify parallels between my informing practices and those of the knowledge workers I studied. These parallels are intended to challenge the taken-for-granted assumptions underlying scientific practice. I adopt a confessional genre of representation for this purpose.