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Note. Optimal Promotion Strategies

Management Science 1997
We generalize Narasimhan's Narasimhan, Chakravarthi. 1988. Competitive promotional strategies. J. Bus.614 427-449. model of retail promotion to include multiple products and general demand function...

Catching the Wave

Management Science 1997
This paper introduces the concepts of alertness and responsiveness as key capabilities for firms in fast-moving, information-intensive environments such as global currency trading. Hypotheses drawn...

The road to root cause

Management Science 1997
This paper uses case studies of shop-floor problem-solving at three automotive assembly plants to examine organizational influences on process quality improvement. Three complex quality problems-wa...