Why does beauty win out at the ballot box? Some researchers have posited that it occurs because people ascribe generally positive characteristics to physically attractive candidates. We propose an alternative explanation-that leadership preferences are related to functional disease-avoidance mechanisms. Because physical attractiveness is a cue to health, people concerned with disease should especially prefer physically attractive leaders. Using real-world voting data and laboratory-based experiments, we found support for this relationship. In congressional districts with elevated disease threats, physically attractive candidates are more likely to be elected (Study 1). Experimentally activating disease concerns leads people to especially value physical attractiveness in leaders (Study 2) and prefer more physically attractive political candidates (Study 3). In a final study, we demonstrated that these findings are related to leadership preferences, specifically, rather than preferences for physically attractive group members more generally (Study 4). Together, these findings highlight the nuanced and functional nature of leadership preferences.

Intrasexual conflict may pose unique challenges for women. Whereas men's aggression tends to be physical and direct, women's tends to be relational and indirect, particularly when directed toward other women. Moreover, women's expressions of anger are often suppressed, perhaps particularly when other women are the targets. Thus, women may face difficulty anticipating anger and anger-based aggression from other women. How might women manage this challenge? The functional projection of emotion may facilitate useful behavior; for instance, "seeing" anger on people believed to pose threats to physical safety may help perceivers preempt or avoid physical harm. Given the threats that women face, we predicted that (a) women are biased to "see" anger on neutral female (but not male) faces and that (b) women who are likely targets of intrasexual aggression (i.e., sexually desirable or available women) show an exaggerated bias. We report three studies that support these hypotheses and, more broadly, illustrate the value of a functional approach to social cognition.

Diversification of resources is a strategy found everywhere from the level of microorganisms to that of giant Wall Street investment firms. We examine the functional nature of diversification using life-history theory-a framework for understanding how organisms navigate resource-allocation trade-offs. This framework suggests that diversification may be adaptive or maladaptive depending on one's life-history strategy and that these differences should be observed under conditions of threat. In three studies, we found that cues of mortality threat interact with one index of life-history strategy, childhood socioeconomic status (SES), to affect diversification. Among those from low-SES backgrounds, mortality threat increased preferences for diversification. However, among those from high-SES backgrounds, mortality threat had the opposite effect, inclining people to put all their eggs in one basket. The same interaction pattern emerged with a potential biomarker of life-history strategy, oxidative stress. These findings highlight when, and for whom, different diversification strategies can be advantageous.

Social living brings humans great rewards, but also associated dangers, such as increased risk of infection from others. Although the body's immune system is integral to combating disease, it is physiologically costly. Less costly are evolved mechanisms for promoting avoidance of people who are potentially infectious, such as perceiving oneself as less social and increasing the tendency to make avoidant movements. In Experiment 1, exposure to a disease prime led participants to rate themselves as less extraverted than did exposure to a control prime, and led participants high in perceived vulnerability to disease (PVD) to rate themselves as less agreeable and less open to experience than did exposure to a control prime. In Experiment 2, a disease prime facilitated avoidant tendencies in arm movements when participants viewed photographs of faces, especially for participants high in PVD. Together, these findings reveal functional changes in perception and behavior that would serve to promote avoidance of potentially infectious individuals.

People often find it more difficult to distinguish ethnic out-group members compared with ethnic in-group members. A functional approach to social cognition suggests that this bias may be eliminated when out-group members display threatening facial expressions. In the present study, 192 White participants viewed Black and White faces displaying either neutral or angry expressions and later attempted to identify previously seen faces. Recognition accuracy for neutral faces showed the out-group homogeneity bias, but this bias was entirely eliminated for angry Black faces. Indeed, when participants' cognitive processing capacity was constrained, recognition accuracy was greater for angry Black faces than for angry White faces, demonstrating an out-group heterogeneity bias.