Using GPS location data from customers’ mobile devices, we develop measures of customer shopping behavior intended to capture the likelihood that customers will shop again in the future, and we examine their associations with firms’ financial decisions and outcomes. We measure customers’ propensity to return using the frequency, distance, duration, and timing of their past visits to a firm’s retail locations. We find a positive association between customers’ propensity to return and the persistence of the firm’s revenues and earnings. We also find a positive association between customers’ propensity to return and the efficiency of investing and operating decisions among firms likely to incorporate customer data into their internal information systems. Our results illustrate conditions under which revenues and earnings are sustainable and when managerial decisions are consistent with insights provided by customer information. Data Availability: Data are available from the public sources cited in the text.

Prior research suggests that (1) politically active firms have an information advantage over firms that do not engage in the political process but also that (2) politically active firms are more likely to disclose policy-related information. We examine whether there are externalities associated with the processing of political information by politically active firms. We study this question in the setting of intraindustry information transfers around earnings announcements. Measuring firms’ political activism using campaign contributions, we find stronger intraindustry information transfers from politically active firms to their industry peers. These information transfers are stronger when there is more discussion during conference calls of political topics that have industry- or market-wide implications. Similarly, these information transfers are also stronger when there is greater political uncertainty. Our paper highlights an important information externality related to politically active firms’ disclosures and improves our understanding of how politically active firms affect their industries’ information environment. Data Availability: The data used in this study are publicly available from the sources cited in the text.