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American Economic Review Vol. 108 No. 9 2018

Media Bias in China

Bei Qin1; David Strömberg2; Yanhui Wu3

1 Faculty of Business and Economics, University of Hong Kong, Pokfulam, Hong Kong (email: ) · 2 Economics Department, Stockholm University, SE-106 91, Stockholm, Sweden (email: ) · 3 Marshall School of Business, University of Southern California, Los Angeles, CA 90089 (email: )

open access

Abstract

This paper examines whether and how market competition affected the political bias of government-owned newspapers in China from 1981 to 2011. We measure media bias based on coverage of government mouthpiece content ( propaganda) relative to commercial content. We first find that a reform that forced newspaper exits (reduced competition) affected media bias by increasing product specialization, with some papers focusing on propaganda and others on commercial content. Second, lower-level governments produce less-biased content and launch commercial newspapers earlier, eroding higher-level governments’ political goals. Third, bottom-up competition intensifies the politico-economic trade-off, leading to product proliferation and less audience exposure to propaganda.

DOI
10.1257/aer.20170947
Volume
108
Issue
9
Pages
2442-2476
Language
en
Sources
bibtex:phds-export.bib crossref openalex

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