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Journal of Accounting and Economics Vol. 63 No. 2-3 2017

A plain English measure of financial reporting readability

Samuel B. Bonsall1,2; Andrew J. Leone3; Brian P. Miller4; Kristina M. Rennekamp5

1 Pennsylvania State University · 2 The Ohio State University · 3 University of Miami · 4 Indiana University · 5 Cornell University

open access

Abstract

We propose a new measure of readability, the Bog Index, which captures the plain English attributes of disclosure (e.g., active voice, fewer hidden verbs, etc.). We validate this measure using a series of controlled experiments and an archival-based regulatory intervention to prospectus filing readability. We also demonstrate the importance of understanding the underlying drivers of quantity-based measures of readability. In particular, we caution researchers that a vast amount of the variation in Form 10-K file size over time is driven by the inclusion of content unrelated to the underlying text in the 10-K (e.g., HTML, XML, PDFs).

DOI
10.1016/j.jacceco.2017.03.002
Volume
63
Issue
2-3
Pages
329-357
Language
en
Sources
bibtex:phds-export.bib openalex crossref

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