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Journal of Financial and Quantitative Analysis Vol. 57 No. 6 2022

Cultivating Self-Control in FinTech: Evidence from a Field Experiment on Online Consumer Borrowing

Di Bu1; Tobin Hanspal2; Yin Liao1; Yong Liu3

1 Macquarie University · 2 Vienna University of Economics and Business · 3 Wuhan University of Science and Technology

Abstract

We report the results of a longitudinal intervention with students across 5 universities in China designed to reduce online consumer debt. We allocate participants to either a financial literacy treatment group, a self-control treatment group, or a zero-touch control group. Our self-control training intervention features detailed tracking of spending and borrowing, budgeting, and introspection about consumption choices. This intervention reduces online borrowing and delinquency charges, mainly driven by a reduction in entertainment-related spending and borrowing. In contrast, financial literacy interventions improve test scores but only marginally affect borrowing. Our results suggest that cultivating self-regulation and budgeting skills can improve borrowing behavior on e-commerce platforms.

DOI
10.1017/s0022109021000314
Volume
57
Issue
6
Pages
2208-2250
Language
en
Sources
bibtex:phds-export.bib openalex crossref

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