← Search Journal of Political Economy Vol. 125 No. 6 2017 Behavioral Economics Richard H. Thaler University of Chicago DOI10.1086/694640 Volume125 Issue6 Pages1799-1805 Languageen Sources semanticscholar bibtex:phds-export.bib crossref openalex Cite APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓