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Quarterly Journal of Economics Vol. 137 No. 1 2021

How to Sell Hard Information

S. Nageeb Ali; Nima Haghpanah; Xiao Lin; Ron Siegel

Pennsylvania State University , United States

open access

Abstract

The seller of an asset has the option to buy hard information about the value of the asset from an intermediary. The seller can then disclose this information before selling the asset in a competitive market. We study how the intermediary designs and sells hard information to robustly maximize the intermediary's revenue across all equilibria. Even though the intermediary could use an accurate test that reveals the asset’s value, we show that robust revenue maximization leads to a noisy test with a continuum of possible scores. In addition, the intermediary always charges the seller for disclosing the test score to the market, but not necessarily for running the test. This enables the intermediary to robustly appropriate a significant share of the surplus resulting from the asset sale.

DOI
10.1093/qje/qjab024
Volume
137
Issue
1
Pages
619-678
Language
en
Sources
bibtex:phds-export.bib openalex crossref

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