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Review of Economic Studies Vol. 86 No. 4 2019

Information Management and Pricing in Platform Markets

Bruno Jullien1; Alessandro Pavan2

1 Toulouse School of Economics, CNRS, University of Toulouse Capitole · 2 Northwestern University and CEPR

open access

Abstract

We study platform markets in which the information about users’ preferences is dispersed. First, we show how the dispersion of information introduces idiosyncratic uncertainty about participation decisions and how the latter shapes the elasticity of the demands and the equilibrium prices. We then study the effects on profits, consumer surplus, and welfare of platform design, blogs, forums, conferences, advertising campaigns, post-launch disclosures, and other information management policies affecting the agents’ ability to predict participation decisions on the other side of the market.

DOI
10.1093/restud/rdy040
Volume
86
Issue
4
Pages
1666-1703
Language
en
Sources
bibtex:phds-export.bib openalex crossref

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