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Review of Financial Studies Vol. 31 No. 11 2018

Financial Advice and Bank Profits

Daniel Hoechle1; Stefan Ruenzi2; Nic Schaub3; Markus Schmid3

1 University of Applied Sciences Northwestern Switzerland · 2 University of Mannheim · 3 University of St.Gallen

Abstract

We use a unique data set from a large retail bank containing internal managerial Accounting data on revenues and costs per client to analyze how banks and their financial advisors generate profits with customers. We find that advised transactions are associated with higher profits than independently executed trades of the same client. The bank’s own mutual funds and structured products are most profitable for the bank, and profits increase with trade size. We show that advisors recommend exactly those transactions. Furthermore, we find that advised clients achieve a worse performance than independent clients, suggesting that advisors put their employer’s interest first.

DOI
10.1093/rfs/hhy046
Volume
31
Issue
11
Pages
4447-4492
Language
en
Sources
bibtex:phds-export.bib openalex crossref

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