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Journal of Finance Vol. 26 No. 1 1971

Managing the Resource Allocation Process: A Study of Corporate Planning and Investment.

G. David Quirin; Joseph L. Bower

Abstract

This is the definitive examination of strategic investment from the viewpoint of the people who run the company - the CEO and principal officers. It includes four case histories that follow specific investment projects from their inception to their approval by top management. It is A Harvard Business School Classics Edition.

DOI
10.2307/2325773
Volume
26
Issue
1
Pages
208
Sources
openalex crossref

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