← Search Journal of Finance Vol. 27 No. 2 1972 Wealth, Welfare, and the Price of Risk John Long United Nations DOI10.2307/2978485 Volume27 Issue2 Pages419 Sources semanticscholar openalex crossref Cite APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓