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Review of Financial Studies Vol. 27 No. 7 2014

Frog in the Pan: Continuous Information and Momentum

Zhi Da1; Umit G. Gurun2; Mitch Warachka3

1 University of Notre Dame · 2 University of Texas at Dallas · 3 Claremont McKenna College

open access

Abstract

We test a frog-in-the-pan (FIP) hypothesis that predicts investors are inattentive to information arriving continuously in small amounts. Intuitively, we hypothesize that a series of frequent gradual changes attracts less attention than infrequent dramatic changes. Consistent with the FIP hypothesis, we find that continuous information induces strong persistent return continuation that does not reverse in the long run. Momentum decreases monotonically from 5.94% for stocks with continuous information during their formation period to –2.07% for stocks with discrete information but similar cumulative formation-period returns. Higher media coverage coincides with discrete information and mitigates the stronger momentum following continuous information.

DOI
10.1093/rfs/hhu003
Volume
27
Issue
7
Pages
2171-2218
Language
en
Sources
openalex crossref

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