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Shareholder-Value Maximization and Product-Market Competition

Julio J. Rotemberg; David S. Scharfstein

Massachusetts Institute of Technology

Review of Financial Studies 1990 open access

We investigate product-market competition when managers maximize shareholder value rather than their expected discounted value of profits. If shareholders are imperfectly informed about future profitability, shareholder-value maximization can lead to either more or less aggressive product-market strategies. Lower rivals’ profits lead investors to believe that the firm’s costs are low relative to those of its rivals and that the industry’s prospects are poor. If the former (latter) inference dominates, each firm tries to lower (raise) its rivals’ profits to increase its own stock price. We also consider implications for corporate financial structure.

DOI
10.1093/rfs/3.3.367
Volume
3 (3)
Pages
367-391
Language
en
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