The Interdependence of Quality Variations, Selling Effort and Price
Quarterly Journal of Economics
1948
I. The problem, 418. — The assumptions, 420. — II. Diagrammatic analysis, 420. — The marginal cost curve: selling-effort and quality criteria independent, 422; selling-effort and quality criteria not independent, 431. — Different ways of increasing sales, 432. — The concept "quality improvement, " 435. — III. Varying the price assumption, 435. — The "locus, " 437. — The optimum price, 437. — IV. The problem of the initial quality, 438.
- DOI
- 10.2307/1882839
- Volume
- 62 (3)
- Pages
- 418
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- BibTeX
- Sources
- openalex crossref