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The Review of Economics and Statistics Vol. 75 No. 2 1993

The Demand for Commodity Packages: The Case of Telephone Custom Calling Features

Donald J. Kridel; Lester D. Taylor

Abstract

The demand for two custom calling services is investigated. The services may be bought individually or in a discounted package. A micro-theory based on discrete choice model is formulated that explicitly accounts for these purchase options. The model is estimated assuming both dependence and independence of the unobservable choice-influencing variables. The estimated parameters are used to simulate the revenue impact of price and discount changes.

DOI
10.2307/2109446
Volume
75
Issue
2
Pages
362
Sources
crossref openalex

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