The Review of Economics and Statistics Vol. 55 No. 2 1973
A Comparison of Alternative Optimal Models of Advertising Expenditures: Stock Adjustment Vs. Control Theoretic Approaches
Abstract
Hiroki Tsurumi, A Comparison of Alternative Optimal Models of Advertising Expenditures: Stock Adjustment Vs. Control Theoretic Approaches, The Review of Economics and Statistics, Vol. 55, No. 2 (May, 1973), pp. 156-168
- DOI
- 10.2307/1926990
- Volume
- 55
- Issue
- 2
- Pages
- 156
- Sources
- openalex crossref