← Search Econometrica Vol. 18 No. 3 1950 A Note on Brand-Names and Related Economic Phenomena George Kingsley Zipf DOI10.2307/1905801 Volume18 Issue3 Pages260 Sources semanticscholar openalex crossref Cite APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓