Journal of Consumer Research Vol. 1 No. 2 1974
On the Design of Choice Experiments Involving Multifactor Alternatives
Abstract
Journal Article On the Design of Choice Experiments Involving Multifactor Alternatives Get access Paul E. Green Paul E. Green Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 1, Issue 2, September 1974, Pages 61–68, https://doi.org/10.1086/208592 Published: 01 September 1974
- DOI
- 10.1086/208592
- Volume
- 1
- Issue
- 2
- Pages
- 61
- Language
- en
- Sources
- crossref openalex