Ownership: A Perennial Prize or a Fading Goal? A Curation, Framework, and Agenda for Future Research

Cait Lamberton; Kelly Goldsmith

doi:10.1093/jcr/ucaa027

Ownership: A Perennial Prize or a Fading Goal? A Curation, Framework, and Agenda for Future Research

Cait Lamberton¹; Kelly Goldsmith²

¹ President’s Distinguished Professor of Marketing at the University of Pennsylvania, Wharton School of Business, 763 Jon M. Huntsman Hall, University of Pennsylvania, Philadelphia, PA 19104, USA · ² Associate Professor of Marketing at Vanderbilt University, Owen Graduate School of Management, 401 21st Ave S, Nashville, TN 37203, USA. ([email protected])

Journal of Consumer Research 2020

DOI: 10.1093/jcr/ucaa027
Volume: 47 (2)
Pages: 301-309
Language: en
Export: BibTeX
Sources: crossref