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Evaluating Structural Equation Models with Unobservable Variables and Measurement Error: A Comment

Richard P. Bagozzi

Massachusetts Institute of Technology

Journal of Marketing Research 1981

The author comments on Fornell and Larcker's article in the February 1981 issue of JMR. He indicates some limitations of the analyses, pinpoints where they can be misleading, and introduces some new notions.

DOI
10.1177/002224378101800312
Volume
18 (3)
Pages
375-381
Language
en
Export
BibTeX
Sources
crossref