← Search Journal of Marketing Research Vol. 7 No. 3 1970 Current Problems in Consumer Behavior Research David T. Kollat; James F. Engel; Roger D. Blackwell DOI10.2307/3150290 Volume7 Issue3 Pages327 Sources semanticscholar crossref openalex Cite APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓