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Effects of price framing on consumers’ perceptions of online dynamic pricing practices

Fei L. Weisstein; Kent B. Monroe; Monika Kukar-Kinney

Journal of the Academy of Marketing Science 2013
DOI
10.1007/s11747-013-0330-0
Volume
41 (5)
Pages
501-514
Language
en
Export
BibTeX
Sources
crossref