Journal of the Academy of Marketing Science Vol. 36 No. 1 2008

Service-dominant logic: continuing the evolution

Stephen L. Vargo^1,2; Robert F. Lusch³

¹ University of Hawaii System · ² University of Hawaiʻi at Mānoa · ³ University of Arizona

DOI

10.1007/s11747-007-0069-6

Volume

36

Issue

1

Pages

1-10

Language

en

Sources

semanticscholar crossref openalex

Cite

APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓