Strategic Management Journal 1991
An empirical investigation of strategic investment decision models
Abstract
Numerous authors have argued for the need to study the process of strategic decision making. In the present study a judgement capturing methodology is employed, to identify the specific structures of decision models and simplification heuristics in a series of strategic investment decisions. Implications of the results and suggestions for future research are discussed.
- DOI
- 10.1002/smj.4250120307
- Sources
- openalex