Journal of Marketing 1948

Advertising Principles and Practice

H. H. Maynard; Thomas Edward Maytham

DOI

10.2307/1246849

Sources

semanticscholar openalex

Cite

APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓