Marketing Science 2011

Editorial—Marketing Science: Marketing and Science

Preyas S. Desai

Duke University

DOI

10.1287/mksc.1100.0621

Sources

semanticscholar openalex

Cite

APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓