← Search Marketing Science 2012 Editorial—People of Marketing Science Preyas S. Desai Duke University DOI10.1287/mksc.1120.0709 Sources semanticscholar openalex Cite APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓