← Search Journal of Applied Psychology 1937 The affective value of first names. William E. Walton DOI10.1037/h0058632 Sources semanticscholar openalex Cite APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓