Journal of Applied Psychology 1961

Attitudes towards newscasters as measured by the semantic differential: A descriptive case.

Paul M. Kjeldergaard

HARVARD U

DOI

10.1037/h0044761

Sources

semanticscholar openalex

Cite

APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓