Journal of Consumer Research 1974
More Information is Better: A Reevaluation of Jacoby, Speller and Kohn
Abstract
Journal Article More Information Is Better: A Reevaluation of Jacoby, Speller and Kohn Get access J. Edward Russo J. Edward Russo Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 1, Issue 3, December 1974, Pages 68–72, https://doi.org/10.1086/208601 Published: 01 December 1974
- DOI
- 10.1086/208601
- Sources
- openalex