Journal of Consumer Research 1983

On Hypotheses, Measurements, and the Extension of Knowledge

Donald R. Lehmann; William L. Moore

DOI

10.1086/208953

Sources

semanticscholar openalex

Cite

APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓