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Journal of Management 2008

Alliance Portfolios: A Review and Research Agenda

Ulrich Wassmer

École de management de Lyon

Abstract

The engagement of firms in multiple simultaneous strategic alliances with different partners has become a ubiquitous phenomenon in today’s business landscape. This article offers a review of the extant alliance portfolio literature and organizes it around three key research areas: (a) the emergence of alliance portfolios, (b) the configuration of alliance portfolios, and (c) the management of alliance portfolios. The article also highlights existing gaps in the present understanding of alliance portfolios and outlines a research agenda by identifying key research questions and issues in the areas where further research is needed.

DOI
10.1177/0149206308328484
Sources
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