Journal of Marketing Research 1994

WINSTAT 2.0 [Computer Software]

Scott M. Smith; David B. Whitlark

DOI

10.2307/3151956

Sources

semanticscholar openalex

Cite

APA 7 MLA 9 Chicago (author–date) Harvard Elsevier Harvard (JFE, JBF…) The Accounting Review Academy of Management American Marketing Association INFORMS (Management Science) Copy citation Copied ✓