Journal of the Academy of Marketing Science
2020
The interplay between business and personal trust on relationship performance in conditions of market turbulence
Stephanie M.
Mangus1;
Eli
Jones2,3;
Judith Anne Garretson
Folse4;
Shrihari
Sridhar3,2
1 Baylor University · 2 Texas A&M University · 3 Reynolds American (United States) · 4 Louisiana State University
- DOI
- 10.1007/s11747-020-00722-6
- Sources
-
semanticscholar
openalex
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