S-D logic–informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM Linda D. Hollebeek; Rajendra K. Srivastava; Tom Chen Journal of the Academy of Marketing Science 2019 47(1), 161-185
The effects of scarcity on consumer decision journeys Rebecca Hamilton; Debora Thompson; Sterling Bone; Lan Nguyen Chaplin; Vladas Griskevicius; Kelly Goldsmith; Ronald Hill; Deborah Roedder John; Chiraag Mittal; Thomas O’Guinn; Paul Piff; Caroline Roux; Anuj Shah; Meng Zhu Journal of the Academy of Marketing Science 2019 47(3), 532-550
Relationship journeys in the internet of things: a new framework for understanding interactions between consumers and smart objects Thomas P. Novak; Donna L. Hoffman Journal of the Academy of Marketing Science 2019 47(2), 216-237
Network embeddedness as a dependence-balancing mechanism in developing markets: differential effects for channel partners with asymmetric dependencies Maggie Chuoyan Dong; Fue Zeng; Chenting Su Journal of the Academy of Marketing Science 2019 47(6), 1064-1084
Object valuation and non-ownership possession: how renting and borrowing impact willingness-to-pay Charan K. Bagga; Neil Bendle; June Cotte Journal of the Academy of Marketing Science 2019 47(1), 97-117
Capabilities for market-shaping: triggering and facilitating increased value creation Suvi Nenonen; Kaj Storbacka; Charlotta Windahl Journal of the Academy of Marketing Science 2019 47(4), 617-639
Sounds like a healthy retail atmospheric strategy: Effects of ambient music and background noise on food sales Dipayan Biswas; Kaisa Lund; Courtney Szocs Journal of the Academy of Marketing Science 2019 47(1), 37-55
Promotions as competitive reactions to recalls and their consequences Chen Zhou; Shrihari Sridhar; Rafael Becerril-Arreola; Tony Haitao Cui; Yan Dong Journal of the Academy of Marketing Science 2019 47(4), 702-722
Consideration of ethical attributes along the consumer decision-making journey Christina Schamp; Mark Heitmann; Robin Katzenstein Journal of the Academy of Marketing Science 2019 47(2), 328-348
Research in marketing strategy Neil A. Morgan; Kimberly A. Whitler; Hui Feng; Simos Chari Journal of the Academy of Marketing Science 2019 47(1), 4-29